The retail industry is one of the most dynamic with rapidly changing consumer tastes and increasing choices. New channels of distribution like the Internet are adding newer challenges, calling for better answers. At the same time, tighter regulatory norms and the need to utilize customer database place further emphasis on the IT solutions required by retail businesses. Internet based technologies are increasingly being used to access newer markets powerfully and rapidly.
Over the years, Daffodil has gained capabilities which are highly focused towards meeting the challenges of both offline and online retail.
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