Archna Oberoi

How much does it cost to build a healthcare marketplace like Zocdoc? What are the must-have features and functionalities to build an app like Zocdoc? Which technology is best suited for developing an appointment booking app like Zocdoc?

Over time, there has been an astronomical rise in the number of ways Artificial Intelligence can be utilized for the betterment of everyday lives. The technology is almost everywhere- in traffic predicting Google Maps, in video surveillance cameras, in face recognition apps, in speech recognition & language translation solutions, etc. In fact, AI is one of the trending technologies during…

Running an e-commerce business is more than just having a website and selling products online. To keep pace with the competitive landscape, it’s essential to track and analyze key performance metrics to make informed decisions and drive business growth.

As healthcare progresses towards digitization, patients increasingly take control of their treatment decisions. To meet the needs of these empowered patients, the healthcare industry is turning to digital health solutions. Digital health refers to the use of technology to improve the delivery of healthcare, and one important subset of this field is digital therapeutics (DTx).

Is your team struggling to gain visibility into the performance, availability, and health of cloud applications & infrastructure? Do you need to automate cloud monitoring so that your team focuses on its core competency? If yes, then this guide will introduce you to the business-critical components of cloud monitoring and how you can leverage them to ensure automation & efficiency…

Businesses are shifting their IT infrastructure to the cloud for the certain benefits that this new era of computing has. While cost, compliance, and performance are some of the obvious reasons for the change, a large share of the business community has failed to realize these gains.

As software development gets complex, we see cross-functional teams collaborating to enable faster product delivery, optimize cost, manage infrastructure, and for several business benefits. An example of such a joint effort is ‘Cloud FinOps’ wherein finance, engineering, technology, and business teams aim at cloud financial management.

Personalized marketing campaigns are proven to drive performance and better customer outcomes. A Mckinsey report says that customers expect businesses they buy from to recognize them as individuals and their interests.

More than ever, marketers realize the importance of tracking metrics to measure the performance of their campaigns. These values give an idea of how aligned the marketing efforts are with the business goals, be it customer experience, acquisition, lifetime value, or brand awareness.

With healthcare organizations (HCOs) shifting toward patient-centered care, it is important to consider and measure the factors that impact or influence the quality of care. That is why, HCOs value patient satisfaction, as much as they value patient safety and clinical workflow improvements.